DigiPlus wins multiple awards at Transform Awards Asia, celebrating its vision for innovation
DigiPlus Interactive, together with world-leading branding specialist Landor, received four awards at the Transform Awards Asia 2024, in Singapore on Nov. 18.
DigiPlus took home Silver for ‘Best Brand Evolution (Corporate)’, Silver for ‘Best Use of Visuals’, Bronze for ‘Best Use of Typography’, and Bronze for ‘Best Product Development Project Showing Change in Purpose, Values, or Stopping.’
The awards underscore the impact of DigiPlus’s strategic reinvention and provide an excellent platform to highlight its remarkable journey from traditional entertainment and leisure activities to its position today as a digital entertainment powerhouse. This change embodies the spirit of the tag line: “Multiply the Fun.” Embracing technology and innovation, DigiPlus has redefined its offering, bringing exclusive entertainment across its flagship platforms, including BingoPlus, ArenaPlus, GameZone, and its modern line-up of traditional Filipino games.
“The redesign of DigiPlus was more than just a visual overhaul – it was a strategic transformation of who we are and where we’re headed,” said Celeste Jovenir, Vice President of Investor Relations, Corporate Communications, and Sustainability. “From redefining our mission and values to modernizing our visual identity, every aspect of our rebranding was designed to reflect our evolution as a technology-forward company. Winning at the Transform Awards in Asia is a defining moment for us, as it recognizes the great effort and investment we have put into this journey.”
Edited by Transform MagazineThe Transform Awards Asia is a prestigious annual event that celebrates excellence in innovation and brand strategy across the Asia-Pacific region.
Winning the awards underscores the unique achievement of DigiPlus as one of the few Filipino companies to receive such international recognition.
This recognition comes at an important time for DigiPlus as it continues to scale its operations as a dynamic, future-oriented digital entertainment company.
The new brand identity, designed in collaboration with Landor, captures DigiPlus’ core values of fairness, transparency, integrity, innovation, collaboration and commitment. It also heralds the company’s desire to lead in the digital entertainment space while staying true to its Filipino roots.
DigiPlus’ transformation involved rethinking its visual identity to suit a tech-savvy, modern audience.
The product’s bold colors, compelling typography, and streamlined design reflect the strength and inclusiveness of the offering.
This thoughtful integration of visual elements contributed to the company’s recognition at the Transform Awards Asia.
With this win, DigiPlus reaffirms its commitment to increasing entertainment and meeting the changing needs of players in the fast-paced digital environment.
About DigiPlus Interactive Corp.
DigiPlus Interactive Corp. pioneers digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging interactive gaming and sports entertainment experiences. DigiPlus also runs PeryaGame, Tongits+, and GameZone, with more to come. For more information, visit www.digiplus.com.ph.
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